Jagran Pehel follows a partnership approach where it liaisons with institutions who share its social development goals. Jagran Pehel creates Information Infrastructure Network (IIN) using Jagran’s nation-wide plexus in the form of 360° approach by carrying comprehensive and synergistic campaigns and on site delivery of information and services.

The approach of partnering with institutions is both in the form of consultancy services as well as implementation of on-ground activities in a time-bound project mode.

Contributing to society through Corporate Social Responsibility has always been, and will remain an integral component Jagran Prakashan Ltd., as business cannot and should not remain disconnected from the society it serves. The very idea behind conceptualisation of Pehel is to extend support to development organisations by offering core competencies and resources of mass media.